You missed the Ah! :P Highest density linked post I`ve ever seen :)

Are you aware of the reality mining research group based in MIT and their work ? That’s pretty neat too.

Nope. But on looking it up now, it doesnt seem very related to TrafficSense though.

It’s (Reality Mining) not similar but the fundamental underlying concept is similar. i.e obtaining information from mobile devices and social interactions and using that to deduce scenarios.